Turn store data into insights by adding market intelligence, e-commerce and other contextual data.
Develop new strategies to maximise sales through improved operational and marketing effectiveness. ShopperTrak is part of Sensormatic Solutions. • How zones compare with other locations within a management company Unacast was founded in 2014 with offices in New York and Oslo, Norway.
Unacast’s Social Distancing Scoreboard provides three key metrics: “We are honored to be included in Sensormatic’s offering to retailers along with ShopperTrak,” said Thomas Walle, CEO and Co-founder at Unacast. Sensormatic Solutions is the leading global retail solutions portfolio of Johnson Controls enabling smart and connected shopper engagement. “We believe Unacast’s proprietary technology and approach can help our clients as they navigate an unprecedented and challenging business climate.”. Our solutions deliver real-time visibility and predictive analytics for accurate decision-making across the enterprise, enabling retailers to confidently move into the future. In addition to the US, Unacast recently expanded its toolkit to track social distancing behavior in more than 100 countries. #1 small company to work in NYC for by Built In NYC, Street Fights’ Most Innovative Use of Geospatial Technology, Sensormatic Solutions by Johnson Controls, Matter on behalf of Sensormatic Solutions. Unauthorized use is strictly prohibited. Unacast’s Social Distancing Scoreboard, launched in mid-March, has been widely adopted by business leaders, public health experts, policy makers, academics and community leaders as a way to communicate the importance of social distancing, and to provide insights into current public behavior and unearth trends for future scenarios related to the spread of COVID-19 across states and counties in the United States. Unacast’s Social Distancing Scoreboard is an easy to reference dashboard which layers statistics related to new reported cases with changes in mobility and non-essential store visits, providing daily community grades (A to F) to help retailers evaluate reopening individual store locations across their enterprise. Sensormatic Solutions by Johnson Controls Please visit Sensormatic Solutions or follow us on LinkedIn, Twitter, and our YouTube channel. SENSORMATIC, SHOPPERTRAK, TRUEVUE and the product names listed above are trademarks and/or registered trademarks. The more data collected, the longer it takes to draw out meaningful insights and make informed decisions. View the KPIs most relevant to your unique business needs, whether a small boutique or large venue. ShopperTrak’s retail analytics technology is easy to use, and offers clear answers. Unacast developed the Covid-19 Toolkit with public datasets, as well as aggregate mobility and anonymous device data from tens of millions of devices. For Unacast Market Benchmark Knowledge ShopperTrak’s Market Intelligence solution drills down into the detail of shopper behaviour, delivering a depth of knowledge that’s unsurpassed in the industry. The ShopperTrak Analytics Suite instead provides a complete measurement and assessment solution, taking the data recorded by people counters and turning it into something meaningful. No-one can rival ShopperTrak’s depth of analysis and retail intelligence. • Spot and react to trends through the use of heat maps, charts and graphs [email protected], Gay A Gagliardi
Starting with people counting devices at store entrances, and moving on to various location-based technologies that employ Wi-Fi and Bluetooth to monitor shopper movement, retailers can build a comprehensive picture of their customers’ movements. • How to identify key areas, ‘one-and-done’ stores, first-intent stores and more through heat mapping ShopperTrak Analytics deliver shopping center owners and retail property managers reliable data to make informed decisions. © 2019 Johnson Controls. The physical retail industry is realigning to meet changing shopper demands, to…, Summer is fast approaching, bringing retailers a host of traffic-driving opportunities: from pre-vacation shopping and families looking for leisure activities….
Additional solutions are expected to be launched in the coming weeks as well. A major dilemma today for retailers is that data is being captured from multiple sources on multiple platforms – working across physical stores and online channels. Thanks to having a customised platform, retailers can make more informed marketing, operations, staffing and deployment decisions. From boutique shops to large department stores, ShopperTrak aggregates powerful sets of data from any device into one, centralized location so you can make sense of what is happening within your retail category, market, and store, and why within seconds. The Scorecard’s A through F letter grade for all states and counties in relation to social distancing behavior uses three metrics that are then compared to the number of new COVID-19 cases reported in those areas to assign letter grades to help users draw conclusions between social distancing behavior and virus spread over time. As with all Unacast technology, the Toolkit follows GDPR and CCPA guidelines. ShopperTrak’s insight delivers micro and macro trend findings, derived from more than 40 billion consumer visits in over 100 countries each year. Digitally engage with shoppers – at home and on-the-go – to drive in-store traffic and sales.
Johnson Controls is actively implementing local and regional contingency plans across the globe to ensure that our teams are available to support and meet the needs of our customers and other stakeholders, while ensuring our employees’ health and safety remains a priority. This single, comprehensive platform makes it possible to understand when and where shoppers enter, where they roam and the length of time they stay. Sensormatic Solutions is adding Unacast’s opt-in, location-based data as a complement to ShopperTrak’s in-store Market Intelligence traffic benchmarking to provide insights to when and where retail will recover by understanding consumer mobility patterns and people’s comfort with public spaces. [email protected], Anne Lines Does your store marketing strategy need a spring clean. Capture data from any source to make business decisions from a web-based technology.
Johnson Controls is committed to the health and safety of all employees, customers, partners and the communities we serve. Our retail portfolio features the premier Sensormatic, ShopperTrak and TrueVUE brands. Bring in-store consumer behaviour into context to improve conversion rates and transaction size. Unacast’s proprietary technology then extrapolates the results to show trends by county and by state. By combining critical insights into retail inventory, shopper traffic and loss prevention, Sensormatic Solutions powers operational excellence at scale and helps create unique shopping experiences. ShopperTrak Johnson Controls India Pvt ltd 1804, 18th floor , World Trade Tower Sec 16, Noida UP PIN 201301 India (See on map) +91.9716299331 All Rights Reserved. ShopperTrak provides retailers of all sizes with the technology to accurately count visitor numbers. Whether installed in store entrances, or concealed within mats upon the floor, ShopperTrak’s devices deliver a highly detailed picture of shopper numbers and entrance times, enabling the retailer to assess customer behaviour with clarity. Service excellence drives sales in footwear retailing, Personalising the Shopper Journey for Memorable In-Store Experiences. With more than 1.5 million data collection devices in the retail marketplace, we capture 40 billion shopper visits and track and protect billions of items each year.
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